I was recruited by Adventure Chest to design an array of officially licensed toys, apparel, and other merchandise for their Minecraft subscription box, "Mine Chest."

In collaboration with the top brand guardians at Mojang (and subsequently Microsoft), I spearheaded the design of over 100 unique items, including pins, shirts, plushies, stickers, pop-up cards, stamps, guided activities, and more.

Relevant Skills: Multidisciplinary Concepting and Design, Brand Alignment, License Holder Collaboration, Interdisciplinary Collaboration, Prototyping and Model Making, Vendor Collaboration

Note: Some items pictured in the “box contents” shots below were supplied by third-party vendors. Ex: backpacks, ocelot and chicken plush and a few others.